Blueberry Fetish

Updated: NOVEMBER 4, 2019

Blueberry fetish is a type of inflation fetish which sees people become aroused by themselves or others turning into giant blueberries. The fetish was inspired by the character Violet Beauregarde, whose turns into a large blueberry after chewing a special gum in the 1971 film Willy Wonka & The Chocolate Factory and its adaptations. People of any gender or sexuality can have a Blueberry Fetish.

Blueberry fetish is sometimes called Violet fetish, after Violet Beauregarde, or blueberry inflation fetish.

More About Blueberry Fetish

While the blueberry fetish has its origins after the release of the 1971 film Willy Wonka & The Chocolate Factory, which allowed people to visualize Violet Beauregarde’s transformation for the first time, it gained prominence in the late 1990s. During this period, people with blueberry fetishes began sharing their fan art, picture morphs, drawings, and three-dimensional models in the inflation and expansion sections of fetish websites. The practice became more widespread as more people felt comfortable sharing their own blueberry fetish works.

While little research has been done into the blueberry fetish, anecdotal evidence suggests it stems from a desire to be vulnerable, or to dominate others that are vulnerable. Turning into a blueberry puts someone in a submissive state, because they are unable to stop what is occurring or take control of their own inflating body. This can be sexually arousing in the same way any other sort of dominance/submission play. There is also an element of humiliation play since the blueberry becomes a spectacle. Like most fetishes, a blueberry fetish is believed to stem from childhood, a time when most people were first exposed to the story of Willy Wonka.

As people cannot really turn into blueberries, people with a blueberry fetish must find creative ways to satisfy their sexual urges. They might create blueberry fetish stories and visual art and view those posted by others online, often while masturbating. They might watch the films with Violet Beauregarde or parody works. They could also incorporate blueberry fetish role play into their sexual interactions. For example, they may paint themselves blue and put padding underneath their clothes to give them a more blueberry appearance, or encourage their partners to wear this costume. They may also purchase an inflatable blueberry latex suit, available from some fetish stores, for themselves or their partners.


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