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Anal bleaching is an aesthetic procedure in which the skin around the anus is chemically lightened to match that of the surrounding area.
Anal bleaching became popular in the 2000s, and was inspired by various porn stars, alongside the rise of the Brazilian wax. The anal bleaching procedure is offered at many beauty salons and spas, but can also be done at home, DIY-style. There is some controversy regarding how safe the practice is however, as the chemicals used in the bleaching products may be harmful to the skin.